With almost any kind of software, there is a trade-off between usability and functionality. Something easy to use probably has a limited range of things it can do, while a more functionally rich product will take longer to get to know and get the most out of.

We usually advise clients to start with a simple product and use it to its maximum, that way when they are ready to go up to something more complex and expensive, they will know which features really matter to them and will be in a better position to spend money wisely. Even then, a lot can be lost in the upgrade.

Website software can have the same issues... Whether to go for a cheap or even free product that lets you create a website yourself with little technical expertise? Or get a big name to build you something amazing with a substantial price tag, when you don't really know enough to specify what you need?

Having previously worked with world-class big solid solutions like Venda (who run websites for Tesco, Jimmy Choo, Emma Bridgewater, TK Maxx, FitFlop and hundreds more) as well as with simple template-based solutions, we feel pretty well-qualified to say that Powa sites really do offer the best of both worlds:

Simple template-based solution can get you started in days, or even hours

Features learned from years of experience to actually make your product sell are all built in and ready to use

Drag-and-drop content containers let you move items around the page easily

Simple content editor lets non-techies change text, make links and add images easily

Pop up boxes make it easy to maintain search terms and keep top of SEO rankings

Accessible CSS and HTML containers allow developers to tailor the website to your own style and bespoke features.

All of this means that your online shop can grow as your resources allow and while you learn, all with the same software. Of course no product is perfect for all situations, but contact us to find out if Powa can help you.